- £19000 - £21000 per annum
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Job Title: Digital Marketing Executive
Salary: £19,000 to £21,000 per annum
We are recruiting a Digital Marketing Executive for a large well known car dealer group. Working as part of the marketing team you will develop the company’s digital presence, supporting a number of dealerships around the country.
Based from offices in Wolverhampton, you will be responsible for developing the company’s digital presence, this will include social media and managing campaigns including, eshots and SEM.
You will also be responsible for maximising on web opportunities, analysing results from traffic and conversions.
You will be responsible for the management of all Social Media platforms, developing schedules and driving follows/likes – tracking the results.
You will be key to the development of the company’s website, analysing traffic building, SEO (liaising with external agency), performance, page building and increasing traffic to the site. You will also be responsible for E-shot campaigns and monitoring results.
Other duties will include driving customer reviews and digital competitor analysis.
You will have a keen interest and broad knowledge of digital/social media marketing practises and be up to date with the latest digital marketing techniques.
You will be able to monitor customer and industry trends, gathering best practise for the company going forward.
You will be able to gather information from various resources such as Google Analytics and 3rd party reports and translate/strategise best campaigns and best practise moving forward.
The marketing team consists of seven people, you will be an effective communicator liaising not only with colleagues but a range of contacts in the dealerships including, General Managers, Sales Staff and Service Managers.
The role is mostly a strategic role however, it is important that you are able to use Excel for data purposes.
Located in the Wolverhampton, it is an easy commutable distance from Walsall, West Bromwich, Telford, Cannock, Birmingham, Dudley, Oldbury, Smethwick, Stourbridge and Halesowen.
It is likely that you will already be working as a Marketing Executive, SEO Specialist or Digital Marketing Specialist.
Coburg Banks IT specialise in recruiting in a variety of areas including: Development, IT Support, Programme and Project Management, Business Analysts and Testing as well as mid to senior level IT appointments. We would welcome the opportunity of helping you in your career, so please send a copy of your CV to us