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Close-up of hands pointing at a budget chart, reviewing rising business costs against a marketing spend line

The Marketing Hire Firms Cut First and Regret Most

August 27, 2026
Budgets are tight everywhere this year, and marketing leadership is usually first in line for the chop, which costs more than it saves.
Two colleagues discussing a marketing strategy plan around a table, representing a business making its first marketing hire.

The Marketing Hire That Took One Housebuilder Two Decades

August 19, 2026
A twenty-year-old housebuilder just hired its first marketing manager, and it says a lot about when growing businesses should stop waiting.
Senior leaders in a boardroom meeting, the kind of room a marketing director needs to hold their own in

The Marketing Director Hire That Might Be Your Next CEO

August 12, 2026
A five-month marketing job that ended in the CEO's chair, and what it means for how you brief your next senior marketing hire.
Marketing director and team reviewing budget charts and campaign data in a UK office meeting

Marketing Budgets Are Growing. Commercial Leadership Isn't

July 27, 2026
Marketing spend is edging up across the UK. Whether that money actually earns its keep depends on who's holding the budget.