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Sales Salary Guide

Business Development Executive Salary UK: How Much Do They Earn? (2026)

What a Business Development Executive earns in the UK in 2026, broken down by experience, region and the factors that move the numbers.
By Mark Wilkinson, Managing Director of Coburg Banks
Mark has over 30 years in recruitment, placing sales professionals from SDR to Sales Director across UK SMEs.
Mark's Linkedin Profile

BDE pay is entry-level with real upside through commission and progression. You're paying for potential as much as experience. If you're hiring or benchmarking, the figures below give a realistic picture of what a Business Development Executive costs in the current market.

⚡ In short

A Business Development Executive in the UK typically earns a base salary of £26k to £42k, with a median of around £34k, plus commission.

Pay rises with experience, sits higher in London and high-growth sectors, and the total package can be well above base once incentives are included.

£34k

Median base salary

£26k-£42k

Typical range

+10-15%

London premium

£45k-£55k OTE

On-target earnings

What affects a Business Development Executive's salary

1

Commission and progression

Commission tops up base, and the path to BDM raises earnings quickly.

2

Sector

Tech and SaaS pay more, even at this level.

3

Experience

A year or two of proven sales lifts the starting figure.

Business Development Executive salary by experience

Experience Level
Typical Salary
Entry-level / Newly Appointed
£26k-£32k
Experienced
£32k-£38k
Senior / Lead
£38k-£45k

How to benchmark and set the salary

1. Start with the market range
For a Business Development Executive, that's roughly £26k to £42k base. Pitch too low and you won't get replies; too high and you overpay.

2. Adjust for experience
Use the bands in the table above - entry, experienced and senior - rather than a single figure, and match the level you actually need.

3. Factor in location
London and the South East add 10-15%. A remote or regional role can be pitched a little lower for the same calibre.

4. Add the incentive
Commission typically adds 20-40% to a BDE's base, and the role is often a stepping stone to a higher-earning BDM position. Candidates compare total earnings, so lead with the package, not just the base.

5. Move at the right speed
Strong sales people have options. A competitive offer made quickly beats a slightly higher one that drags.

Frequently asked questions

How much does a Business Development Executive earn in the UK?

A Business Development Executive typically earns a base salary of £26k to £42k, with a median around £34k.

Plus commission, so total earnings are usually higher than base alone.

What's the starting salary for a Business Development Executive?

Entry-level or newly appointed Business Development Executives usually start around £26k-£32k.

The figure rises with proven results, sector experience and location, so a strong track record commands more from day one.

Do Business Development Executives earn more in London?

Yes. London and the South East typically add +10-15% to base for a Business Development Executive, reflecting higher living costs and competition for talent.

Remote and regional roles can be pitched a little lower for the same calibre of candidate.

What affects a Business Development Executive's salary?

The main drivers are experience, sector, location and company size, plus the structure of any bonus or commission.

For a Business Development Executive specifically, commission and progression tends to move the numbers most, so weigh that when you benchmark.

What bonus or commission does a Business Development Executive get?

Commission typically adds 20-40% to a BDE's base, and the role is often a stepping stone to a higher-earning BDM position.

Always compare total on-target earnings rather than base alone, since the incentive can be a large share of the package.

How do I set a competitive salary to attract a Business Development Executive?

Benchmark against the current range above, pitch at the right experience band, add a clear incentive, and factor in location.

If you'd like a live read on what your Business Development Executive role should pay to attract strong candidates, we benchmark it for free as part of the search - no fee until your hire starts.

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