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Explore our vision: Incredible, effortless recruitment
£250k+ package
With bonus & equity
Company scale and stage
Larger and later-stage businesses pay higher base; early-stage lean on equity.
Total package
Bonus and equity frequently exceed base, so judge the whole picture.
Sector
High-growth tech commands the top of the range.
Entry-level / Newly Appointed
How to benchmark and set the salary
1. Start with the market range
For a Chief Commercial Officer, that's roughly £110k to £185k base. Pitch too low and you won't get replies; too high and you overpay.
2. Adjust for experience
Use the bands in the table above - entry, experienced and senior - rather than a single figure, and match the level you actually need.
3. Factor in location
London and the South East add 10-15%. A remote or regional role can be pitched a little lower for the same calibre.
4. Add the incentive
At CCO level, bonus and equity often match or exceed the base, especially in investor-backed businesses where the exit upside is the real prize. Candidates compare total earnings, so lead with the package, not just the base.
5. Move at the right speed
Strong sales people have options. A competitive offer made quickly beats a slightly higher one that drags.
A Chief Commercial Officer typically earns a base salary of £110k to £185k, with a median around £145k.
Plus substantial bonus and equity, so total earnings are usually higher than base alone.
Entry-level or newly appointed Chief Commercial Officers usually start around £110k-£130k.
The figure rises with proven results, sector experience and location, so a strong track record commands more from day one.
Yes. London and the South East typically add +10-15% to base for a Chief Commercial Officer, reflecting higher living costs and competition for talent.
Remote and regional roles can be pitched a little lower for the same calibre of candidate.
The main drivers are experience, sector, location and company size, plus the structure of any bonus or commission.
For a Chief Commercial Officer specifically, company scale and stage tends to move the numbers most, so weigh that when you benchmark.
At CCO level, bonus and equity often match or exceed the base, especially in investor-backed businesses where the exit upside is the real prize.
Always compare total on-target earnings rather than base alone, since the incentive can be a large share of the package.
Benchmark against the current range above, pitch at the right experience band, add a clear incentive, and factor in location.
If you'd like a live read on what your Chief Commercial Officer role should pay to attract strong candidates, we benchmark it for free as part of the search - no fee until your hire starts.
Tell us about your role and we'll benchmark the salary and find you the right person. No fee until your hire starts.
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