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Sales Salary Guide

Field Sales Executive Salary UK: How Much Do They Earn? (2026)

What a Field Sales Executive earns in the UK in 2026, broken down by experience, region and the factors that move the numbers.
By Mark Wilkinson, Managing Director of Coburg Banks
Mark has over 30 years in recruitment, placing sales professionals from SDR to Sales Director across UK SMEs.
Mark's Linkedin Profile

Field sales pay is driven by the product, the patch and how commission-heavy the plan is. If you're hiring or benchmarking, the figures below give a realistic picture of what a Field Sales Executive costs in the current market.

⚡ In short

A Field Sales Executive in the UK typically earns a base salary of £28k to £48k, with a median of around £38k, plus commission and a car.

Pay rises with experience, sits higher in London and high-growth sectors, and the total package can be well above base once incentives are included.

£38k

Median base salary

£28k-£48k

Typical range

+10-15%

London premium

£50k+ OTE

With commission & car

What affects a Field Sales Executive's salary

1

Product and margin

Higher-value products fund bigger commission.

2

Car and commission

A car or allowance and commission are standard.

3

Sector

Medical, building products and industrial pay well.

Field Sales Executive salary by experience

Experience Level
Typical Salary
Entry-level / Newly Appointed
£28k-£34k
Experienced
£34k-£42k
Senior / Lead
£42k-£50k

How to benchmark and set the salary

1. Start with the market range
For a Field Sales Executive, that's roughly £28k to £48k base. Pitch too low and you won't get replies; too high and you overpay.

2. Adjust for experience
Use the bands in the table above - entry, experienced and senior - rather than a single figure, and match the level you actually need.

3. Factor in location
London and the South East add 10-15%. A remote or regional role can be pitched a little lower for the same calibre.

4. Add the incentive
Commission and a car usually take a Field Sales Executive's package 25-45% above base, and in some product areas commission dominates earnings. Candidates compare total earnings, so lead with the package, not just the base.

5. Move at the right speed
Strong sales people have options. A competitive offer made quickly beats a slightly higher one that drags.

Frequently asked questions

How much does a Field Sales Executive earn in the UK?

A Field Sales Executive typically earns a base salary of £28k to £48k, with a median around £38k.

Plus commission and a car, so total earnings are usually higher than base alone.

What's the starting salary for a Field Sales Executive?

Entry-level or newly appointed Field Sales Executives usually start around £28k-£34k.

The figure rises with proven results, sector experience and location, so a strong track record commands more from day one.

Do Field Sales Executives earn more in London?

Yes. London and the South East typically add +10-15% to base for a Field Sales Executive, reflecting higher living costs and competition for talent.

Remote and regional roles can be pitched a little lower for the same calibre of candidate.

What affects a Field Sales Executive's salary?

The main drivers are experience, sector, location and company size, plus the structure of any bonus or commission.

For a Field Sales Executive specifically, product and margin tends to move the numbers most, so weigh that when you benchmark.

What bonus or commission does a Field Sales Executive get?

Commission and a car usually take a Field Sales Executive's package 25-45% above base, and in some product areas commission dominates earnings.

Always compare total on-target earnings rather than base alone, since the incentive can be a large share of the package.

How do I set a competitive salary to attract a Field Sales Executive?

Benchmark against the current range above, pitch at the right experience band, add a clear incentive, and factor in location.

If you'd like a live read on what your Field Sales Executive role should pay to attract strong candidates, we benchmark it for free as part of the search - no fee until your hire starts.

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