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Explore our vision: Incredible, effortless recruitment
£45k-£65k
Typical base salary
12 wks
Replacement guarantee
Data and analytics
Ask how they've used data to improve retention or customer value.
Lifecycle marketing
Probe their experience building lifecycle and loyalty programmes.
Platform skill
Match their CRM platform experience to yours.
How to run the hire
1. Define the platform and goals
Be clear on your CRM, data and the retention outcomes you want.
2. Score for data-driven results
Weight measurable improvements in retention or value.
3. Source and screen
Approach candidates with relevant platform and results experience.
4. Test with a real problem
Ask how they'd improve retention in your customer base.
5. Reference impact
Confirm they lifted customer value.
Fees typically run 15-20% of first-year salary, capped and agreed upfront.
Nothing is due until your hire starts.
Usually 5-9 weeks.
Platform experience and how data-heavy the role is are the main variables.
A CRM Manager owns customer data and lifecycle marketing - segmenting the base, running retention and loyalty campaigns, and using data to increase customer value.
They focus on keeping and growing existing customers.
Email marketing is one channel; CRM is the broader discipline of managing the customer lifecycle across channels and data.
They overlap, and we scope which your role really needs.
Try: Tell me about a retention improvement you drove with data.
How do you segment a customer base?
Walk me through a lifecycle programme you built. and Which platforms have you used?
Yes, across e-commerce, retail, subscription and services.
We match platform and sector to your setup.
Tell us about your role and a specialist marketing recruiter will call you. No fee until your hire starts.
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